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Clarkson, Joshua J.

Associate Professor of Marketing (University of Cincinnati)


Joshua John Clarkson received his B.A. in Psychology and M.A. in General Psychology, both at the University of North Florida, before receiving a Ph.D. in Social Psychology from Indiana University and a Ph.D. in Marketing from the University of Florida.

His research interests focus broadly on the social and meta- cognitive processes underlying human behavior and offers specific contributions to the areas of attitude strength and structure, persuasion, self-regulation, and expertise.

His work has been published in various journals, including the Journal of Consumer Research, the Journal of Experimental Social Psychology, the Journal of Marketing Research, the Journal of Personality and Social Psychology, Personality and Social Psychology Bulletin, and the Proceedings of the National Academy of Sciences.

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