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Principal Investigator
Dr Jia, Lile
Associate Professor
Ph.D. (Indiana)
B.Soc.Sc.(Hons.)(NUS)
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Current Members
Tan, Yia Chin
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PhD Candidate
Ismail, Ismaharif
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Senior Research Associate
Dr Khoo, Shi Ann Shuna
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Postdoctoral Research Fellow
Quek, Titus Wei Yang
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PhD Candidate
Jiang, Yi Fan (Christy)
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PhD Candidate
Li, Ying
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PhD Candidate
Chua, Khai Qing
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Master Student
Lee, Ariel Zhi Zhen
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PhD Candidate
Khoo, Ee Wan
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PhD Student
Ong, Hee Seng
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Master Student
Tang, Rui
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PhD Student
Collaborators
Chen, Patricia Q. L.
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Assistant Professor (National University of Singapore)
Kamei, Robert
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Associate Provost (Education, National University of Singapore), Director of ALSET
Singh, Ramadhar
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Distinguished University Professor (Ahmedabad University)
Clarkson, Joshua J.
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Associate Professor of Marketing (University of Cincinnati)
Kan, Min-Yen
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Associate Professor (School of Computing, National University of Singapore), Deputy Director (ALSET)
Smith, Eliot R.
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Distinguished Professor (Indiana University Bloomington)
Fishbach, Ayelet
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Jeffrey Breakenridge Keller Professor of Behavioral Science and Marketing (The University of Chicago)
Lee, Li Neng
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Lecturer (National University of Singapore)
Hirt, Edward R.
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Professor of Psychology and Associate Department Chair (Indiana University Bloomington)
Rydell, Robert J.
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Associate Professor (Indiana University Bloomington)
Hu, Xiaoqing
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Assistant Professor (Hong Kong University)
See, Michelle Y. H.
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Associate Professor (National University of Singapore)
Alumni
Lim, Chun Hui
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Graduate Student (Class of 2020)
Yong, Jose Jin Chuan
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Postdoctoral Fellow (2018-2020)
Lee, Pei Wei
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Graduate Student (Class of 2017)
Tan, Daniel Shao An
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Graduate Student (Class of 2022)
Lim, Lydia An
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Graduate Student (Class of 2020)
Yeo, Pei Shi
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Graduate Student (Class of 2017)
Hou, Mike Minzheng
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Graduate Student (Class of 2021)
Tan, Jethro Chun Kiat
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Graduate Student (Class of 2018)
Yuen, Wei Lun
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Graduate Student (Class of 2021)
Ouyang, Hui Xiang
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Graduate Student (Class of 2018)
Koh, Lisa Hui En
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Research Apprentice (2020-2021)
Ang, Shaun
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Graduate Student (Class of 2018)
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